HPE ProLiant DL380p Gen8 Server user’s guide is a document that was authored by Hewlett Packard Enterprise. The document is a user guide that is meant for the person that troubleshoots, administers, and installs storage and server system. Subsequently, the document assumes that the handler is qualified personnel that is trained in recognizing hazards and servicing computer equipment in products that have extreme hazardous energy levels. The document is formal as it carries an important message for people who would want to try the product mentioned or represented by the document. Therefore, HPE ProLiant DL380p Gen8 Server user’s guide involves the four rhetorical appeals of ethos, logos, pathos, and Kairos to explain its ethics, logic, emotions, and relevance to professionals who are qualified to recognize hazard and service computer equipment.
Ethos has been used in the document to appeal to authorial credibility and audience values. For instance, the author of the document has attempted to tap the ideologies that the audience holds, such assumption that their audience is professionals who are qualified to recognize hazard and service computer equipment. As much as this value may seem so close to the emotions of the people addressed, their effects are more social than personal. Therefore, the author makes their suggestions on the values that are right rather than the expectation of the readers.
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The use of logos in this piece of document is to pass brainy and intellectual objectives. The assumption that the audience is professionals who are qualified to recognize hazard and service computer equipment means that the contents of the document are directed towards specific individuals. Otherwise, the evidence of appeal that is presented through logos uses information that can be fact-checked. Also, these measures are further explained by images that are presented in the document. Therefore, the pictures are purposely meant to pass logic to whoever that might come across the document.
The use of pathos in the document appeal to the emotions and means that the author tries to tap into the emotions of the readers and make them agree to whatever claim that is written. Subsequently, in HPE ProLiant DL380p Gen8 Server user’s guide, the author uses pathos to involve pathetic appeal that would make the audience to have a feeling of anger, joy, or happiness. Since this piece of document is not a commercial, the images presented are strictly designed for educational or instructional purposes. Therefore, the content of the document plays roles in convincing the audience to open up or feel vulnerable to the arguments of the author.
The author has also used the appeals of Kairos to explain the relevance of the document to professionals who are qualified to recognize hazard and service computer equipment. The use of captive sentences such as “the information contained herein is subject to change without notice” shows the will of the document only to attract certain clique of audience. Otherwise, the professionalism of the document, through further explanations in images. Also, the abstract of the document lists the type of audience that the document is meant for, which enhances the professionalism of the document.
HPE ProLiant DL380p Gen8 Server user’s guide has involved the four rhetorical appeals of ethos, logos, pathos, and Kairos to explain its ethics, logic, emotions, and relevance to professionals who are qualified to recognize hazard and service computer equipment. As much as there have been few instances for the use of pathos, the case has been different with the use of other rhetorical appeals. The involvement of ethos, logos, and Kairos have been extensive throughout the document and have played important roles in getting the author’s emotional, moral, and intellectual approaches for getting the reaction of the audiences.
Reference
Hewlett Packard. (2015). HPE ProLiant DL380p Gen8 Server. User Guide , 1-135.