Online business process is a type of transaction in which businesses utilize an interface, normally the internet to accept product orders and manage customer payments. On the other hand, Brick and Mortar Stores refers to a scenario where physical assets are kept in house and fall victim to misplacement, damage, or theft (Zhang, 2001). Various business rules are established to help provide internal controls in Brick-and-Mortar Stores. First, a receipt is offered with every purchase. The permit is checked at the door upon the customer's departure to account for all items within their possession and help prevent the transportation of unpurchased items. Second, the supervisor's assistance is required to issue any additional discounts outside of those clearly stated on the product. That ensures that any theft is highly monitored and put under control. And lastly, the maximum number of items are allowed at self-checkout counters to help in easy tracking of items and minimize possible misplacement of the stored items.
Online business has been an upward trend lately. To protect those businesses that are found online, specific business rules can be adopted (Lim, 2017). First, providing a valid ID matching the card's name being used for purchase helps prevent possible impersonation that would otherwise result in losing purchased items if not carefully checked. Second, the packaging of the purchased items is keenly done with much attention paid to avoid sending the items to the wrong addresses. Also, tracking shipments from the warehouse to the client is agreed upon, and the customers communicate the collection point. All these business rules are established and followed to ensure that the items purchased online by the various customers are successfully delivered.
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References
Lim, W. M. (2017). Online group buying: Some insights from the business-to-business perspective. Industrial Marketing Management , 65 , 182-193. https://doi.org/10.1016/j.indmarman.2017.03.011
Zhang, J. (2001). Comparing consumer purchase behavior on the internet and in brick-and-Mortar stores. Internet Marketing Research , 218-230. https://doi.org/10.4018/978-1-878289-97-1.ch012
