The society is defined and guided by regulations that require that corporate, as well as individuals, are accountable and responsible. A significant aspect of such regulation is the concept of duty of care. The concept thrives around the premise of individuals or organizations having the responsibility to keep away from omissions or acts that have the potential of causing harm to others. As such, people and corporate organizations have a duty to adhere to reasonable care standards in efforts to mitigate harm to other parties.
The concept has a close relation to a case involving McDonalds Restaurants and Stella Lieback which has made the case among the most talked about cases in the history of the American judicial system. Lieback purchased a take-out cup of coffee in one of the McDonalds’ restaurants which she accidentally spilled on her pelvic area suffering severe burns. The jury presiding over the case awarded Lieback medical damages to be covered by McDonald's amounting tone hundred and sixty thousand dollars in addition to other punitive damages.
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Following the case, the food industry has largely changed to mitigate the possibilities of accidents as well as ensuing lawsuits as experienced by McDonald's. Modern innovations have been such as having a "zarf" which is a cardboard holder around disposable cups that ensure customers can comfortably hold disposable cups with hot products. Additionally, dome-topped cups have been manufactured with considerable thermal control such that clients cannot feel the contents’ heat upon touching the cup. Push-buttons have also been added to insulated travel mugs enabling customers to slid open mugs and comfortably sip cold or hot products without the risk of sloshing.