19 Aug 2022

60

How to Improve Customer Service and Business Strategy

Format: APA

Academic level: High School

Paper type: Assignment

Words: 512

Pages: 2

Downloads: 0

Specific components work together to make a single independent institution. Without such setup and organization, there exist a lot of problems in managing institutions. The main components include security systems, health and safety measures, financial systems and legal systems. 

Security has been a major concern to many developing countries in the recent past. This is in relation to security threats from terrorists from groups like ISIL. Because of this, countries have invested in serious armed forces to combat insecurities. Developing countries strengthen their armed forces every year though purchasing complicated new war machines like latest war jets. Technologies such as drones are now used to patrol borders and carry out some attacks where necessary. Additionally, countries cannot operate without proper financial institution systems in the world today. Fraud rates and hacking cases are on the rise. Countries have used technologies in cybersecurity to ensure that banks are not hacked easily. Some countries have accepted the use of new financial systems of crypto currency to manage some financial services in the process of trying to move to a paperless banking. 

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I have been a good customer to Samsung Company for a long time since most of my machines are from them. I, therefore, visit the customer care desks of the company severally to air my issues and inquire about new products and services. The company has really improved on how they relate to customers over the years. At the help centers, they have many employees who assist one immediately you get in so that the waiting time does not take long. The customers are treated with a lot of respect and professionally. The company has improved customer relations through the live chat systems that ensure some issues are sorted immediately from home. Response from the free 24-hour phone services is very fast too encouraging me to continue doing business with them. In order to keep the existing customers and even attract new ones, the company should try and provide newsletters more frequently. Newsletters can easily be read and are normally free. Since people don’t mind free things, we as customers can always be aware of what is going on new that we can be of interest to. 

Business level strategies 

Integrated low cost/differentiation . This is a combination of integrated low cost and differentiation. 

Focused differentiation . This is where the company finds the added values of products and services and then targets a small market niche with the product. 

Focused Low cost . The company using this tries to beat competitor prices by focusing the marketing in a specific way. 

Differentiation . This is used by companies that don’t sell products too cheap and therefore need to make them different in a way to be better than the cheap ones. 

Cost leadership . This involves just placing the best prices for products in the market. 

Generally, Samsung uses differentiation as the business strategy. The products are not the least expensive but are unique with specific features. The other four business strategies are not bad to be used. Although this is the case, if they decide to switch, loyal customers like me would find it quite difficult to use their products and services, this is because we do not want to use the cheapest products in the streets, and again not the most expensive. It is at this level that we are able to balance both good quality and fair prices, which wouldn’t be the case with the other strategies. 

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StudyBounty. (2023, September 16). How to Improve Customer Service and Business Strategy.
https://studybounty.com/how-to-improve-customer-service-and-business-strategy-assignment

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