15 Jul 2022

130

How to Start and Name a Business

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Academic level: College

Paper type: Essay (Any Type)

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Pages: 3

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In a world where both business and state leaders constantly emphasize on entrepreneurship, most Christians find themselves venturing into a different business. To start a business, there are various factors that one needs to consider that apply to a Christian business too. Christians have to ensure their businesses agrees with the faith and ensure that their engagement upholds biblical teachings. When it comes to deciding on the name of the business, Christians need to ensure the name agrees with the Christian naming rule and are not allowed to use worldly names. Despite following the Christian rules, the business owners have to ensure they still operate under set business standards to ensure they remain competitive and profitable. Therefore, for Shania to have a successful venture, they are some factors she needs to consider, such as the type of entity, partners, and naming of the identified entity. 

For the business entity, one would recommend a joint venture. Given that it is a Christian business, having a joint venture with other Christians will attract the customers. Christian family encourages unity and togetherness, and therefore having joint ventures shows that Shania is upholding Christian teachings, which attract more Christian customers. On the other hand, having a joint venture allows Shania to have access to greater resources, which can help expand the business's operation. Every partner in the business is required to contribute a certain amount of capital to start and run a business. The contributed capital is used to start and expand the venture. 

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Moreover, the joint venture allows access to new knowledge and experiences. Every venture partner brings a pull of experiences and expertise from different areas, which can be used to optimize the business operation. That allows Shania to consult with her venture partners and helps her make an effective business decision that will drive value (Simone, 2012) . Lastly, a joint venture allows risk and cost-sharing in case the business fails. Businesses are prone to collapse and therefore having a joint venture allows partners to share the cost in the event of a closing. 

Considering the use of The Gathering Place as the business name is a good idea for the venture, especially when it is a Christian business. The name is available in Colorado for a trademark, allowing Shania to use it as her business identity. However, using the name is not recommendable since they are other business that has the same name outside Colorado. Some of these businesses are not Christian related and may have negative effects using the name. That because potential customers may assume that the business is an extension of another business. Given some of the businesses are not Christian related, and they do not uphold the Christian faith they can turn away the target customers, which are mostly Christians. Moreover, when one interacts with the name, one may assume that the venture is just a meeting ground for the Christians and not necessarily a business. When choosing a business name, one must make sure that the chosen name gives an idea about the business. Therefore, I would recommend Shania using another name that is simple and indicates the type of business. 

On choosing the business partners for the venture, I would recommend Shania using her neighbor Carlos despite being a non-Christian. Carlos had already seen the business's potential, and therefore his commitment may drive value to the business. However, partnering with Carlos can bring some concerns given that it is a Christian business and Carlos is non-Christian (Koopmans, 2014) . However, from the Christian teachings, one is not discouraged from associating with non-Christian. Drawing examples from the Bible, Jesus used to interact and dine with sinners and those that even oppose the gospel. In His teaching, Christ said that his mission was to save the lost and non-believers (Barna, 2003) . D espite being ridiculed by other Christian leaders such as the Pharisees, he continued to interact with non-believers, allowing Him to convert many non-believers to Christianity. Understanding that partnering with non-believers is not a vice but allows one to bring them closer to God, Shania should accept to partner with Carlos, who is capable of driving value to the business. As Carlos continues interacting with Christians visiting the venture, He may be triggered to learn more about the religion and eventually convert to Christianity. Therefore, despite running the business, Shania will be continuing the work of Jesus of winning more souls to the kingdom of God. 

However, choosing her sister Kelsey to help run the business despite her willingness to do so will be violating the biblical teaching about marriage. The Bible says that a man and a woman will be joined together and become one. Being one means that they have to make crucial decisions as a team. Since Kelsey Husband does not want her to work for the business, Shania needs to allow them to agree to take part in the business collaboratively. Until Kelsey and her husband agrees on her sister working together, Shania needs to consider other options. 

Christian business, just like any other venture, can be lucrative if done well. However, apart from the standard business regulations, Christian rules need to be followed to attract the target customers. The first one needs to decide the kind of entity and the partners one needs to work with to ensure that the business remains competitive and profitable while still upholding Christianity. Also, naming is a crucial part of business operations, and one needs to choose and unique name that is simple to use and showcases the type of business. Following the set standards and having the right team on board, the business grows and expands its operations. 

References 

Barna, G. (2003). Think Like Jesus: Make the Right Decision Every Time. Harper Collins. Copyright. 

Koopmans, R. (2014). Religious Fundamentalism and Hostility against Out-groups: A Comparison of Muslims and Christians in Western Europe. Journal of Ethnic and Migration Studies , 37-57. Retrieved from https://doi.org/10.1080/1369183X.2014.935307 

Simone, J. M. (2012). The Vocation of the Business Leader from the point of view of a businessman. Revista Cultura Económica, 30 (84). 

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StudyBounty. (2023, September 14). How to Start and Name a Business.
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