12 May 2022

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New York Times v. Sullivan and the Effects on Journalism

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New York Times v. Sullivan case was a defining moment for United States Constitution and future of journalism. The case was reflection of the glaring problem ubiquitous across America at the time – limitation of free speech by inconsistent state libel law. The case was first decided at an Alabama court where the plaintiff found short-lived victory. This victory was turned on its head by a Supreme Court ruling which affirmed the right to free speech thus introducing safeguards to the state libel law. 

Description of Case 

New York Times v. Sullivan 376 U.S. 254 is a 1964 case in which the Supreme Court made a reversal decision on a libel damages ruling made against New York Times Company by a lower court. This ruling anchored the foundation of the first amendment, assuring the freedom of speech and shielding the press against unworthy defamation lawsuits brought forth by any public figure. In essence, the Supreme Court ruling focused on cultivating essential debate on public affairs and the government. 

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New York Times v. Sullivan started as a charge against the New York Times newspaper for errors in a 1960 civil rights movement full-page fundraising editorial advertisement that was titled "Heed Their Rising Voices" (Archives.gov., 2020). The advertisement was a protest to Alabama law enforcement's cruel treatment of Martin Luther King Jr. and his fellow activists, who included ministers, writers, actors, and other eminent Americans. L. B. Sullivan, who was Montgomery's elected city commissioner, filed the lawsuit. The lawsuit was triggered by mistake in the advertisement which wrongly showed Martin King's arrest counts: four arrests instead of seven arrests, and inaccuracy of police activities the State College of Alabama ( King, 2011). Unsurprisingly, he felt obliged to file the charge because city police supervision fell within his mandate. Under Alabama state law, Sullivan's case had an insufficient evidence threshold to meet: the presence of mistakes that possibly injured Sullivan's reputation. Eventually, Sullivan won the lawsuit thanks to a Jury decision, which also awarded him a damage fee of $500,000.

Following an appeal, the Supreme Court unanimously dismissed and reversed the damage award and set a high threshold for determining such cases. Justice William Brennan Jr., authoring the majority's decision, stated that public issues debate should be robust, unrestricted, and free   (Ennis, 1964). Also, he opined that such editorial errors were among the sacrifices that a democratic nation pays for its freedom. The ruling created a higher malice standard against which libel litigation would be evaluated. In this new standard, public officials would not win libel damages in the absence of proof that the said mistakes were made in careless disregard for the matter's integrity or the error was made while knowing it's a falsehood. In other words, the court was creating a very high standard that would be almost impossible for public officials to satisfy. It was a threshold that would test the press's conduct beyond mere negligence. As such, this meant that public officials making similar lawsuits had to prove the presence of actual malice through "convincing clarity" (Montgomery & Country, 1964) 

Moreover, in the ruling, the Supreme Court also established the new principle of de   novo review wherein it would take the initiative to weigh the case facts against legal principles. Under the de novo review, the Supreme Court utilized its ruling to test the New York Times v. Sullivan case's facts and found that the case had inadequate evidence of actual malice. The de novo principle was an ingenious procedure that replaced the old procedure. The old procedure had a start difference with the new principle. Under the old principles, a novel Supreme Court ruling would be sent to lower courts, which would use the new legal rule to weigh case facts.

Libel law was a point of concern in this case. Libel falls under the tort of defamation, which involves falsely stating facts that injure another's reputation. Libel means written defamation   (Block & Pillard, 2020). The rights of a free press and free speech often clash with propositions of the defamation law. While the press addresses public concern issues, citizens have a right against falsehoods that harm their character. At the core of defamation law is the right to shield one's reputable character or good name. Examples of defamatory statements include false allegations that an individual committed particular misconduct or engaged in specific sexual activities. A significant indicator of the defamation suit is reputational harm. In other words, a defamation claim is based on the right to protect an individual's good name. Bottom line, former Supreme Court Justice Potter Stewart opined in Rosenblatt v. Baer (1966) that the defamation tort reflects the basic need for worth and dignity of every individual (Elder, 1984). In other words, the tort of defamation is a fundamental concept in a civilized society.      

Undoubtedly, defamation suits can impend the essence of First Amendment rights. This means that an individual may shun speaking certain statements in fear of facing a defamation suit even though the First Amendment guarantees such speech. It is no wonder the legal system witnessed a rapid increase of Strategic Lawsuits Against Public Participation (SLAPP) (Pring, 1989). As SLAPP suits rose, so did the Anti-SLAPP suits fighting against the baseless SLAPP lawsuits designed to silence free expression. Following the rise in fear over the defamation suits, Justices Hugo Black, Arthur Goldberg, and William Douglas advocated for absolute protection of the freedom of speech on public concern issues and statements regarding public officials (Powe, 1974). However, the majority avoided extremism and opted for a balanced approach towards defamation suits and First Amendments rights. The balanced approach was meant to protect the media against a barrage of lawsuits that would curtail new publications on controversial matters of public concern.

Profiles and History of Litigants 

The plaintiff was Lester Bruce Sullivan. According to Urofsky (2004), Sullivan (1921 – 1977), popularly known by his initials L.B.L.B., was a popular segregationist public official in Alabama. On March 5th, 1921, he was born to Henry and Pauline Sullivan, in Records, Kentucky. His father practiced farming and worked as a Sheriff while his mother worked as a school teacher. L.B.’s childhood was spent in Vanceburg, Kentucky, and he graduated from Lewis County High School in 1937. He first worked with his brother at a drug store and later worked in the construction sector. Sullivan got into the Army Air Corps in 1941 and left military service during World War II. He joined public service and ascended to the city commissioner position, during which time he filed the defamation lawsuit. He was influenced by the segregationist and famous defamation lawyer in Alabama, Merton Roland Nachman.

On the other hand, the defendant in the case is the New York Times Company. New York Times was founded in 1851 as a paper that focused on objective reporting rather than yellow journalism, which was ubiquitous. The newspaper rooted itself in a niche intellectual and cultured readership, unlike other papers that focused on a mass audience. Given its high moral pedestal material, the intense competition from other papers, and the unwise price increases meant to balance the lack of readers, the paper began making steady weekly losses a few years before the 20th century. In 1896, the paper was acquired by Adolph Simon Ochs (Porwancher, 2011). Under Adolph, the paper gained international acclaim with its balanced reporting of daily news and international news. The New York Times maintained this excellent reputation in the initial decades of the 20th century. Associating the paper with such acclaim is not to say that it was devoid of blunders, far from it – mistakes occurred from time to time. One such editorial error occurred in its advertisement for the civil rights movement, which triggered defamation litigation. 

Justice Earl Warren (1891 – 1974) authored the majority’s opinion in this landmark constitutional case. He was not only a jurist but also a politician. Before serving as U.S. Chief Justice from 1953 to 1969, he had served as California’s governor from 1943 to 1953. He was born and raised in Los Angeles and raised in Bakersfield, California. He attended the University of California at Berkeley, graduating with a law degree, then launched his legal career in Oakland, California. He went on to serve in the district attorney’s office starting from 1920. His leadership acumen won him a leadership role in the California Republican Party, and he became California’s attorney general in 1938. Warren held this position until he was elected the state governor half a decade later in 1943. While serving as the governor, he oversaw tremendous growth in the state. On joining the Supreme Court, he led the nation’s top court through a significant paradigm shift in constitutional jurisprudence towards a liberal direction. Warren wrote the majority opinions in breakthrough cases such as Brown v. Board of Education (1954) and Loving v. Virginia (1967). In essence, Justice Warren was a paragon of leadership in American society.

In his suit, the plaintiff argued that the defendant’s advertisement contained statements that harmed his reputation. More specifically, it included some false statements on police violence meted out Alabama State College students who engaged in a civil rights demonstration and against a civil rights movement leader. The plaintiff argued that these wrongful statements pointed to him because among his duties was supervising the police. 

In its Supreme Court appeal, the defendant argued that it did not intend to hurt Lester Sullivan’s reputation. Further, it argued that it had no grounds to believe that the civil rights movement advertisement contained false statements and did not verify its accuracy. Also, the New York Times argued that were it to verify the accuracy of every public official’s criticism, then a free press would be remarkably limited.

Importance of the Case 

This case's significance cannot be downplayed because it marked a turning point in state libel law. In particular, New York Times v. Sullivan   overhauled state defamation laws by applying the First Amendment safeguards. Although the court reversed the damage award unanimously, the Justices Hugo Black and Arthur Goldberg gave a differing view that the ruling was overly restrictive on freedom of expression. Justice William Douglas concurred with Black and Goldberg saying that right to criticize the government and discuss public affairs should be unrestricted. Before the ruling, defamation was solely a matter of state law, and the conditions on when individuals would get justice for reputation damage varied widely. After the landmark Supreme court ruling of 1964, libel law ceased to be applied based on state law but rather one dictated by the First Amendment's confines.

New York Times v. Sullivan ruling made journalists bolder, unlike before. McCraw (2020) highlights how the New York Times struggled with libel suits before the breakthrough Supreme Court of 1964. He states that on publishing an article regarding a scuffle between an undertaker, Ebenezer Holmes, and Ulysses Grant's family, the former sued the company for libel. The author states that the New York Times, in its 167-year history, has a 'long parade' of alleged victims that have made "libel complaints" against it. This story reflects how journalists worked in a relatively hostile environment where their writings were always at risk of libel lawsuits. The Times v. Sullivan decision made the journalism environment more favorable. The author acknowledges that the New York Times has not lost any defamation suit courtesy of the Supreme Court decision for the past five decades. Also, he points out that between 2010 and 2017, the newspaper only saw 11 libel challenges. As such, critics and reporters in the press are more liberal than ever due to the protections accorded by New York Times v. Sullivan ruling.

The concurring opinion was made by Justices J. Black and J. Goldberg, who was joined by J. Douglas. These justices felt that the new standard for weighing libel suits, the malice standard, offered insufficient protection for government critics. J. Black took issue with the malice standard and stated that malice, as was defined in the ruling, was a very elusive, abstract concept that would be very difficult to prove or disprove. Black continued to state that the necessity to prove malice dims citizens' right to debate public affairs and underscores the critical protections put forth by the first amendment. Black argued that it would only be fair to grant the press absolute protection for criticizing public officials in their public duty undertakings. J. black significantly saw the media's valuable role; hence the reason for stating that punishing individuals for exercising free speech or castigating it via libel judgments abridges essential public affairs debate. Besides, he stated that American citizens would coexist peacefully in the absence of libel lawsuits and the presence of discussions of public officials and public affairs. In essence, J. Black underscored that it would be impossible for citizens to live in liberty when subjected to financial and physical suffering for criticizing their government, its activities, or its officials.

J. Goldberg mirroring J. Black stated that although criticizing public officials' conduct may sometimes cause reputational injury, the First Amendment and the Fourteenth Amendments guarantee citizens an unrestricted and absolute mandate to carry out criticism. He continued to argue that unnecessary evaluation by juries should not limit citizens' right to free speech. Besides, J. Goldberg warned that attaching liability to political criticism due to reputational injury will muzzle the citizens' voices and restrict their opinion to mere praise the government and its officials. In capping the concurring opinion, J. Goldberg warned that the citizens' and the press's healthy criticism of the government was at a high risk of metamorphizing towards an unhealthy silence if public officials resort to forestalling criticism using juries instead of responding to the said criticisms.  

Personal Critique of Case and Court Decision

New York Times v. Sullivan was no doubt a watershed moment in American history and is entirely justifiable by every measure of the word. In particular, the case entrenched vital ethical principles by giving opinion-makers latitude to criticize public figures freely. For instance, the ruling strengthened truth-telling being the most fundamental universal canon in the journalism profession. Truth-telling is at the heart of American journalism ethics. Truthful accounts of daily occurrences are society's highest expectations for journalists. The top priority for the media is providing accurate accounts and avoiding lies. At face value, it may appear that New York Times v. Sullivan libel ruling may have weakened the self-evident value of truth-telling as a vital journalistic principle when it created a new legal principle that freed The New York Times Company from liability for publishing untruthful statements. However, this is not the case because the ruling introduced the malice rule, which created a working protection scheme for journalists.  

The ruling improved upon the Pre-Sullivan libel laws; whose basis was the imposition of financial penalties for injuring another's reputation. With the Sullivan libel ruling, the proposition of equating the moral value of storytelling to a conceptual cost was more or less eliminated. It is difficult to imagine that the pre-Sullivan state libel law penalties attached a financial worth to journalism's fundamental ethical principle – truth-telling. The ruling overhauled the unprofessional, shaky libel laws and crafted a novel law that established moral worth through ethics and law to guide Journalism's professional behavior. It is no wonder the journalism ethics course and communication law courses are often taught as one entity. While ethics codes expect journalists to report the truth, the post-Sullivan libel law sets a minimum truth-telling standard. The said standard makes journalists face punishment when they intentionally or carelessly abscond from reporting particular people's truth. 

While New York Times v. Sullivan ruling dramatically strengthened media's freedom on the one hand through the First Amendment, it amplified the costs of defending defamation cases on the hand. One camp of opponents to the ruling argues that it made it very difficult for individuals to reverse harm to their reputations because satisfying the actual malice threshold is more or less impossible. Other critics argued that the decision exposed media to higher costs of defending against libel suits. Not to mention, the decision increased the media's vulnerability to interruptions on the reporting process occasioned by document discovery and pretrial depositions. Judgments are just but one issue among many that bother advocates of free speech, reporters, and publishers. The other crucial challenge facing the media is the financial, psychological, and time toll that defamation suits exert on reporters and editors.   

Additionally, the New York Times v. Sullivan decision reveals journalists' and the media's role in activism. More specifically, activism and journalism are two sides of the same coin, and as such, the winds of change blowing on one side affect the other side automatically. A media issue relating to the civil rights movement, which was the pinnacle of activism in the 20th century, triggered the New York Times v. Sullivan litigation. Segregationist whites in the South would not come to terms with the blacks' demands for equal rights. Sullivan's suit against the New York Times newspaper was a blunt criticism against the professional and ethical editorials that advocated for equal rights for the blacks. Media in the South was biased and did not adhere to professional standards of reporting practice. Therefore, such unprofessionalism sparked violent protests because it sought to perpetuate segregation. The civil rights movement's success was tied to how professionally and accurately the media portrayed civil rights activism to the public. The Supreme Court ruling reared its ugly head on the plaintiff while giving the defendant a lifeline, thereby justifying activism culminating in that decade

The effects of the New York Times v. Sullivan ruling have resonated in the American media scene since the mid-1960s. The breadth of objective news today traces its way back to this ruling. Reporters, as well as citizens, can freely air their views without fear of libel suits. Undoubtedly the decision was a momentous one in American history, constitutionally and policy-wise.

References

Archives.gov. (2020). Documented Rights Image Detail: Advertisement, "Heed Their Rising Voices." Retrieved 31 October 2020, from https://www.archives.gov/exhibits/documented-rights/exhibit/section4/detail/heed-rising-voices-transcript.html  

Block, W., & Pillard, J. (2020). Libel, Slander, and Reputation According to Libertarian Law.  Journal of Libertarian Studies 24 (1), 116-142. 

Elder, D. (1984). Defamation, Public Officialdom and the Rosenblatt v. Baer Criteria-A Proposal for Revivification: Two Decades after New York Times Co. v. Sullivan.  Buff. L. Rev. 33 , 579. 

Ennis, B. L. (1964). New York Times Co. v. Sullivan, 376 US 254 (1964).  Montana Law Review 26 (1), 7. 

King, M. L. (2011).  Stride toward freedom: The Montgomery story . Souvenir Press.

McCraw, D. (2020). How a Times Court Decision Revolutionized Libel Law (Published 2018). Retrieved 31 October 2020, from https://www.nytimes.com/2018/11/30/reader-center/libel-law-explainer.html  

Montgomery, I., & Country, M. New York Times Co. v. Sullivan, 376 US 254 (1964). On April 19, 1960, 1 the respondent, one of three elected Commissioners of the City of Montgomery, Alabama, instituted a libel action in the Circuit Court of Montgomery County against the New York Times Company and four co-petitioners, Negro clergymen, residents of Alabama. The respondent.

Porwancher, A. (2011). Objectivity's Prophet: Adolph S. Ochs and the New York Times, 1896–1935.  Journalism History 36 (4), 186-195. 

Powe, L. A. (1974). Evolution to Absolutism: Justice Douglas and the First Amendment.  Columbia Law Review 74 (3), 371-411. 

Pring, G. W. (1989). SLAPPs: Strategic lawsuits against public participation.  Pace Envtl. L. Rev. 7 , 3. 

Urofsky, M. I. (Ed.). (2004).  100 Americans Making Constitutional History: A Biographical History . CQ Press. 

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