3 Feb 2023

69

What Is Corporate Culture?

Format: APA

Academic level: Master’s

Paper type: Essay (Any Type)

Words: 307

Pages: 1

Downloads: 0

Part 1 

The US should not enforce all laws and decisions of foreign courts. Although the US is a party to the multilateral agreements, it should not acknowledge foreign court judgments without verifying whether the due process of the law was followed (Vietz, 2018). At times, the foreign courts are not impartial, and thus, the decisions made should not be imposed on American citizens since it would violate their constitutional rights. Recently, the American government accused the International Criminal Court—a foreign court persecuting individuals charged with war crimes, genocide, and aggression—of politicizing its rulings (Human Rights Watch, 2020). Such issues affect the credibility of foreign courts. Hence, the US should not enforce all laws and decisions of foreign courts since there is no assurance of objectivity in the investigation and prosecution processes. 

Part 2 

During the acquisition, will the companies maintain their corporate culture? Is there a compromise of values and principles between the two companies? What impact does not this process have on employees’ attitudes, motivation, and work procedures? 

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The marketing issues that I am concerned with are adjusting to data management, trigger events, and customers’ taste and preference. Today, customers are in charge of pre- and post-purchase experience (Hofacker & Belanche , 2016). If an acquisition happens, the company may have challenges ensuring that the customers are interested in its product. The majority of the customers are shifting to digital technology as opposed to traditional media. Another marketing challenge concerns using big data to identify the trigger events that can enhance improved customer relationships (Hofacker & Belanche, 2016). It may be challenging to create a marketing strategy that will result in positive customer participation in the era of technology and information. Another challenge is signaling value; a company needs to develop a sense of urgency to stimulate sales (Lindsey-Mullikin & Borin, 2017). However, this acquisition may have difficulty initiating time-limited promotions since the traditional media is not volatile. There is a need to research the price adjustments to attract customers. 

References 

Hofacker, C. F., & Belanche, D. (2016). Eight social media challenges for marketing managers.  Spanish Journal of Marketing-ESIC 20 (2), 73-80. https://doi.org/10.1016/j.sjme.2016.07.003 

Human Rights Watch. (2020, June 11). US sets sanctions against International Criminal Court . https://www.hrw.org/news/2020/06/11/us-sets-sanctions-against-international-criminal-court 

Lindsey-Mullikin, J., & Borin, N. (2017). Why strategy is key for successful social media sales.  Business Horizons 60 (4), 473-482. https://doi.org/10.1016/j.bushor.2017.03.005 

Vietz, N. (2018, November 9). Recognition of foreign judgments in US courts . Harris Bricken. https://harrisbricken.com/blog/recognition-foreign-judgments-us-courts/ 

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StudyBounty. (2023, September 15). What Is Corporate Culture? .
https://studybounty.com/what-is-corporate-culture-essay

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