The draft shows good organization with all the components of a scholarly piece of work. It has an introductory paragraph, a body of discussion and a conclusion. The introduction is well set for the reader to follow the main topic of discussion which is on SWOT analysis. In its own unique way, the introduction grabs the attention of the reader to the topic being outlined. This paper has a widely used, authentic way of introducing a topic through defining the key term used in the discussion. It conveys the crucial aspects of the topic of discussion to be addressed in the essay with an ending point that agreeably sums up the argument. The thesis is clear and on-point in clarifying the statement of the exact area of discussion that the essay seeks to present.
In the discussion part, clarity is evident with the ideas flowing seamlessly from one paragraph to the next. Evidence of the facts presented is clear with use of a table to illustrate the crucial areas in the SWOT analysis. Literature studies are used to emphasize and authenticate the basis of the statements and facts presented. The author uses appropriate references to facilitate the argument presented and improving its relevance. The writing style is in line with scholarly standards and it effectively presents the proficiency of the writer. The claims presented in the paper are in line with the thesis indicated in the introductory paragraph, thus showing coherence.
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The paper is well arranged with headings covering the various aspects of discussion. For instance, the first heading after introduction is on SWOT analysis. From this point, the discussion takes a different heading, categorizing the elements of SWOT analysis into external factors and internal factors. The internal factors are opportunities and threats while the internal factors are the strengths and weaknesses. From the discussion, the company is faced with opportunities since the military and commercial UAV markets are expected to grow extensively over the next ten years, thus creating a perfect opportunity for SNC to establish the UAV division. On the other hand, the major threat is a decrease in government spending which would reduce sales.
Looking at the internal factors, strengths and weaknesses are discussed. The major strength of the company being an established government-contracting agency. As such, they have clearance to obtain military UAV contracts. Similarly, the company has a FAA part-145 repair station, which should aid in certifying new commercial UAV designs. The main weakness is that the company has not manufactured new aircraft platforms in the past, and lack the required infrastructure needed, such as large facilities and the required manufacturing equipment.
After outlining the various aspects of SWOT analysis and the following discussion, a smooth transition is made to present the actual implementation of the facts presented beforehand. The writer presents how the SWOT analysis can be used to develop the strategic plan for the given business, quoting relevant information to deliver the message home. This is followed by the outline of the supply chain after implementing the strategic plan.
Recommendations
The paper is well researched and discussed. However, the concept of leveraging is a bit overlooked with the assumption that the reader understands what leveraging in companies entails. Thus, the concept should be discussed a bit further.
Since the essay presents possible losses and profits to the company, statistical quantification is needed for certain aspects. For instance, the paper talks of sales being greatly diminished. In this case, statistical figures need to quantify how greatly the sales will be diminished.
