Introduction
The modern society continues to redefine the nature of practices that businesses should employ when undertaking their numerous operations. One of the changing relationships is that of corporations and the societies. The organizations have various duties to uphold as responsible members of the society. The core argument is that the external environment of the business is changing every day. Therefore, since the firm does not operate in a vacuum, it is essential that it conducts itself in a way that is considerate of these outside changes. The transformed society provides the business with numerous opportunities and threats that it should conform to in an effort to continue a successful business. Some of these instances include social responsibility, organizational ethics and environmental issues which with be discussed further in the following paper.
Social Responsibility
The organization has significant duties that it should perform towards the society. This term is also known as corporate social responsibility, or corporate self-regulation. In this regard, the organization the business model of the firm incorporates these regulations as a means of controlling the impact it may have on the community (Carroll, 2015). The organization looks to identify that the practice of social responsibility ensures compliance with ethical standards and norms of the community either at national or international levels. In this regard, the practices present actions that appear to demonstrate some social good (Carroll, 2015). For instance, an organization that manufactures cement may provide donations to a particular community to ensure high quality healthcare of people suffering from HIV/AIDS. In this case, the social good being that although the organization does not conduct such business, it will ensure that health organizations such as WHO enforce the practice (Carroll, 2015).
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Organizational Ethics
Another issue that has significantly changed the dynamic of relationship between the business and the society is the organizational ethics. In this case, these are the principles used in the operations of a business (Sekerka, Comer, & Godwin, 2014). The firm can best perform such actions through showing compassion or fairness to the various individuals it interacts with outside of business. For instance, uniform treatment of employees is a significant measure of organizational ethics. The company will also ensure that all of its employees are aware of this practice of uniform treatment through effective communication (Sekerka, Comer, & Godwin, 2014). The use of written code of conduct is a clear indicator that deviation from the established standards will be punished.
Environmental Issues
In the modern society, one of the dynamic relations between the business and the society that seems to stand out the most is environmental issues. Scientists have discovered that the natural environment around us is becoming depleted almost on a daily basis. One of the major causes of these issues is economic practices where the manufacturing industry pollutes the air and water resources (Carroll, & Buchholtz, 2014). The auto industry for instance has been under a lot of pressure where it is evident that continued manufacturing of petroleum combusting vehicles significantly depletes the ozone layer and progresses the global warming. As a result, corporations have undertaken the duty to reduce combustion levels and ultimately eliminate production of such cars (Carroll, & Buchholtz, 2014). The companies that are found to be in violation of such practices will be heavily penalized.
Conclusion
The above responsibilities of an organization have changed the nature and dynamic relationship between the business and the society. It is evident that the firm had previously conducted its operations without much consideration of the community it interacts with. However, these responsibilities force the hand of the corporation and it adheres to the practices of the community by seeking to alleviate suffering or inadequacy. The organization may incorporate monetary funds or just by involving themselves in helping these practices.
References
Carroll, A. B. (2015). Corporate Social Responsibility. Organizational Dynamics , 44(2), 87-96.
Carroll, A., & Buchholtz, A. (2014). Business and society: Ethics, sustainability, and stakeholder management . Ontario: Nelson Education.
Sekerka, L. E., Comer, D. R., & Godwin, L. N. (2014). Positive organizational ethics: Cultivating and sustaining moral performance. Journal of Business Ethics , 119(4), 435-444.
