Ethics form a major part of the business sector and the fitness industry is not an exemption. Fitness trainers and professionals involved in the sector are scrutinized for the decisions that they make, which mean that they have to understand morals. Ethical decision making usually takes into consideration the careful thinking of the moral beliefs and mainly the universal principles that pertain to the job ( Ferrell, Fraedrich, & Ferrell, 2015) . For example, a trainer is supposed to consider ethics in the training regime that he or she designs for the clients. It is important to notice that fitness companies do not make money by the number of sales they make but based on their possibility of retaining clients in the company.
Ethical decision making in the fitness business is important based on the role that the companies play in having a positive impact on people’s lives when it comes to improving the health as well as the longevity of their lives. They play an important role in improving the lives of people, families and communities ( Ferrell, Fraedrich, & Ferrell, 2015) . The importance of ethics is highlighted by the fact that the lives of people can only be improved if priority is placed on respecting the rights of individuals and observing the legal obligations that are placed on the industry. It is also the mandate of the fitness companies to protect the health as well as the safety of the clients who use their services ( Schwartz, 2017) .
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Ethics forms an important part of the customer service in the fitness industry. The main points include meeting the needs of the consumers, ensuring that all the promises are delivered, and professional assistance is provided to the clients in the right manner. The trainers should also consider continuance of assistance to the members even after they have used the service ( Schwartz, 2017) . This shows why ethical decision making is important in the fitness industry.
References
Ferrell, O. C., Fraedrich, J., & Ferrell, L. (2015). Business ethics. Ethical decision making and cases . Cengage Learning
Schwartz, M. S. (2017). Business Ethics: An Ethical Decision-making Approach . John Wiley & Sons.
