16 Jun 2022

334

External Leadership and Strategic Environment

Format: APA

Academic level: University

Paper type: Assignment

Words: 1179

Pages: 3

Downloads: 0

PESTLE ANALYSIS FOR SAMSUNG BASED IN SOUTH KOREA 

Government policy 

South Korea has centralization of power. It also has political will for economic reforms and a strong foreign relationship. However, it faces challenges such as political violence and influence of military in politics ( Dudovskiy et al ., 2019) . It prospects to have a transparent system and to strengthen relations with the EU future risks. 

Economic conditions in South Korea

The country has powerful export sector, successful economic reforms, and low import level. It plans to develop competitive tax policy, liberalized service sector, and high per capita income. It also prospect to have corruption free environment and educated workforce. 

It’s time to jumpstart your paper!

Delegate your assignment to our experts and they will do the rest.

Get custom essay

Socio-cultural factors in South Korea 

South Korea has high wages, highly educated workforce, and rapid urbanization with low fertility rate. Future prospects include reducing unemployment rates, rising union power of labor, and rising awareness of the human rights. 

Technology that matters which is not their product 

The country has robust telecom sector with large domestic and global players. But it experiences shortage in natural resources resulting to high research and development costs. It prospects to create research and development promoting policies and improve production technology. 

Environmental hindrances in South Korea 

The country has strong intervention to protect the environment. However, it experiences soil erosion and limited natural resources. It will focus on environmental technology development. 

Legal factors affecting electronic consumption in South Korea 

South Korea has favorable tax policies. And regulatory incentives. 

But they lack sufficient juries. They also suffer from insufficient customs operations. The country risks losing judges as they quit for private firms. 

PESTLE ANALYSIS FOR SAMSUNG BASED IN THE UNITED STATES

Government Policies in the United States 

USA has strong set up of democracy and the rule of law is effective. The country has massive political influence and is the leading super power in the world ( Dudovskiy et al ., 2019) . However, US experience sour foreign relations due to its interventionist policies concerning terrorism and war. 

Economic conditions in the United States 

Unpredictable growths of some economies of the United States, notably, Mexico, as well as the disorders in the currency of most states of the US affect the company ( Camillo et al., 2018) . Of great concern in the US market is the financial market in the major counties, which fluctuates hence, affecting the market stability. 

Socio-cultural factors in the US. 

USA faces an aging population problem and risks serious labor shortage besides rising tax rate the future. Its health care and education system ranks among the best, but racial intolerance is dominant. Furthermore US experiences high level of illegal immigrants. 

Technological factors in the US 

USA enjoys innovation and technology supremacy which make the cornerstone of its economy. It also excels in information technology despite facing intensive competition from developing counties like India and China. 

Environmental factors in the US 

The USA experience diverse climatic, geographic and wildlife conditions. However the country faces tough weather conditions in some of its states which results to massive financial damage and everyday life discomfort. 

Legal factors affecting electronic consumption in the US 

The legal environment compels every electronic company to face strict wireless communication laws, alongside the safety regulations of electronic devices. 

Samsung competitors 

Apple 

iPhone of apple are undoubtedly the best competitors of Samsung when it comes to smartphones ( Bhasin , 2019) . It has the largest share of US smartphones and the second-highest shareholder of the global market. Is weakness is failure to explore other electronic appliances for domestic consumption. 

Huawei 

The substantial penetrative market price of Huawei products impresses consumers ( Bhasin , 2019) . There are strong speculations that it is a strong contender for global supremacy, but it does not manufacture other electronic devices for home consumption. 

Xiaomi 

Xiaomi has massive production and distribution power due to secure coverage of a vast population in Asia, mostly China and India. But Xiaomi has not ventured into other electronic devices like Samsung has. 

Oppo 

It has a properly executed strategy in branding during purchase. It is the fourth leading competitor of Samsung. However, it only produces smartphones but no other electronics 

Vivo 

It also has high manufacturing and disposal capacity due to the sizeable Chinese population ( Bhasin , 2019) . Its designs are as good as Oppos, but lacks the production power to manufacture beyond smartphones. 

Lenovo 

Lenovo beats Samsung when it comes to laptops. People love their products because of their simple design and high battery life, but their smartphones do not attract a majority of consumers as samsung’s. 

Sony 

Sony was the founder of the globally love Xperia series, which are waterproof smartphones ( Bhasin , 2019) . But has it not penetrated as much market like Samsung. 

HTC 

The M series from HTC is a premium smartphone with as many useful features as galaxy series only that it has lesser prices ( Bhasin , 2019) . It also has excellent branding and packaging strategies. But it does not produce other electronic devices for home conksumption. 

Microsoft 

It is a good competitor of Samsung but has no more full acceptance by the consumers due to its Windows 10 operating system ( Bhasin , 2019) . People prefer android and IOS to windows 10. 

Google pixel 

It is popular in the market, but not regularly available. Its demand surpasses the supply. 

Nokia 

Nokia has returned to the market currently with Android OS ( Bhasin , 2019) . Such a situation should be a threat to Samsung. But has low production capacity. 

LG 

LG enjoys massive strength in the market when it comes to televisions, refrigerators, washing machine, and other home appliances ( Bhasin , 2019) . But it is less effective in the smartphones sector. 

Philips 

It has functional consumer appliances such as personal care products but is less concerned about the smartphone industry ( Bhasin , 2019) . However, people adore their products globally. 

Whirlpool 

Whirlpool leads in washing machines market. It also produces durable consumer appliances, in which it poses a threat to Samsung ( Bhasin , 2019) . It has not ventured into smartphones. 

Panasonic 

It has a good grip on various products such as air conditioners, televisions, refrigerators among other home and kitchen appliances. It does not pose a threat to Samsung when it comes to smartphones. 

Force analysis for Samsung 

Bargaining power of suppliers 

T he bargaining power of Samsung’s suppliers is very low due to their small size hence low financial strength except for google . Furthermore, Samsung is capable of switch ing from one supplier to another ( Dudovskiy et al ., 2019) . There are rules framed to regulate the mode of operation between Samsung and its suppliers to ensure sustainability . 

Bargaining power of customers 

I ndividual customers may have low bargaining power , but when joined together as a group plus the corporate buyers, the bargaining power is strong . The customers have full information and have many options, almost all products ( Dudovskiy et al ., 2019) . The properly established brand name of Samsung together with its continuous concentration on technological creativity also helps raise its brand bargaining power compared to that of buyers. 

Threat of substitutes 

Samsung experiences moderately high threats of substitute. It has several competitors, both local and international, which offer the same products and services it provides. Mighty brand image and innovations in technology besides customer convenience help Samsung to moderate threats of the substitutes. 

Threat of new entrants 

The threat of new entrants is low due to increased regulatory pressure which is a barrier for the new entrants trying to venture into electronics and technology. 

Competitive rivalry between the existing players 

There is an intense competitive rivalry between the players existing in the electronics and technology industry Dudovskiy et al . According to Dudovskiy et al ., the rivalry is due to the presence of many big brands such as LG, Apple, Sony among others competing for the same market space (2019).  

References 

Camillo, A. A., Holt, S. A., & Marques, J. A. (January 01, 201 8 ). Strategic Transcultural Marketing Management and Global Competitiveness. 

Dudovskiy, J. (2019). Samsung Porter's Five Forces Analysis - Research-Methodology. Retrieved 26 September 2019, from https://research-methodology.net/samsung-porters-five-forces-analysis/ 

Jang, D., Kim, Y., Kim, T., Koh, K., Jeong, U., & Cho, J. (201 9 ). Force-assembled triboelectric nanogenerator with high-humidity-resistant electricity generation using hierarchical surface morphology. Nano Energy , 20 , 283-293. doi: 10.1016/j.nanoen.2015.12.021Bhasin, H. (2019). Top 21 Samsung Competitors - Competitor analysis of Samsung. Retrieved 24 September 2019, from https://www.marketing91.com/samsung-competitors 

Suklev, B. G., Fidanoski, F. G., Simeonovski, K. G., Mateska, V. G., & Zlatanoska, A. G. (January 01, 2018). Strategic Planning in Entrepreneurial Companies. 

Illustration
Cite this page

Select style:

Reference

StudyBounty. (2023, September 14). External Leadership and Strategic Environment.
https://studybounty.com/external-leadership-strategic-environment-assignment

illustration

Related essays

We post free essay examples for college on a regular basis. Stay in the know!

How AI Can Help Retailers Solve Business Problems

The global marketplace is currently more integrated than ever before. This situation presents a never-before experienced opportunity for retailers. Multinational organizations whose sole basis is the internet have...

Words: 2700

Pages: 5

Views: 138

The Natural Organizational Model and the Informal Groups

The nature of an organization is based on different factors such as the environment it is set up in. also, the type of activity it undertakes. This paper will examine the natural organizational model, the informal...

Words: 3009

Pages: 10

Views: 240

Why Pinkberry should focus on making orange and yellow the two prevailing colours

The fact that Pinkberry has evolved from a storefront to a nationally recognized brand makes this franchise of frozen dessert yogurt shops an example to be followed. Yes, the personality of a brand created a platform...

Words: 582

Pages: 2

Views: 94

Ford Motors: Board Presentation For Electric and Hybrid cars Production

Executive Summary The motor vehicle industry in America and worldwide is highly competitive with major players no longer enjoying the dominance that they had had before. Innovation and identification of trends...

Words: 1088

Pages: 4

Views: 130

Home Remodel Project Plan

Project Overview Home remodeling is one of the notable key projects undertake through project management, as a project manager is expected to come up with a clear plan that would help in meeting the expected...

Words: 2152

Pages: 8

Views: 69

How Airbnb Achieved Success

Hospitality industry includes firms that provide lodging and dining services for customers. Many of the businesses in the travel and hospitality industry offer customers with prepared meals, accommodation, snacks,...

Words: 906

Pages: 3

Views: 63

illustration

Running out of time?

Entrust your assignment to proficient writers and receive TOP-quality paper before the deadline is over.

Illustration