The NCAA ensures the safety and health of all staff, student-athletes, and fans. The Association collaborates with key members in the scientific and medical communities with professionalism in COVID-19 issues and public health to implement the commitment fully (NCAA, 2021). The key driver of the collaboration is the need to define stipulations to embark on the championships. The NCAA employs various marketing strategies, has some critical agendas that need to be addressed, and returns to work-formula as indicated in the discussion.
In order to return to the championships, there are several laid down provisions. For instance, all winter championships will be carried out at predetermined venues. The championships will apply a COVID-19 regulated atmosphere for all Tier 1 participants. Besides the actively competing athletes, all registered fans and individuals must keep social distance on-site. Everyone must honor the safety measures as soon as they leave their homes till they leave the championship site (NCAA, 2021). Every championship will define two mandates particular to the safety and health of the event. All participating teams must have a COVID-19 health officer to oversee the handling of confirmed COVID -19 cases and team communication. Every team must have a championships medical team comprising of around four people.
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To ensure the championships reach a wider audience, the NCAA employs several marketing strategies. For instance, ESPN deploys numerous cool toys for the Women’s College World Series. There is a two-point cable camera system, and Ump Cam, and drones. In the case of the audio sector, the broadcaster ensures that the broadcast system is well amplified. For instance, the happenings that occurred at the USA Softball Hall were covered by roughly 50 effects mics all over the outfield and infield (Daley, 2021). They included several lavalier mics and numerous parabolic gatherers fixed to the inside of the logo-decked fence. The NCAA ensures that all bat cracks colliding have their unique sound as they are collected by a pair of Sennheiser 8070 shotguns and a Sennheiser ECM77 at the back of the plate. Every umpire has a bodypack aerial and a lavalier (Daley, 2021). The WCWS has a unique dugout sound; teams are singing and chanting as a composition of their psych measures. The NCAA publishes annual magazines to ensure they reach a broad audience and shop outlets that allow fans to buy customized t-shirts.
Several agendas need to be addressed according to the NCAA. There is unequal handling of women’s and men’s sporting activities by the NCAA. For instance, women’s basketball players raised complaints on their social media platforms regarding indifferent treatment. As a result, Congress reminds the NCAA of its mandate to abide by the spirit of gender equity stipulated by Title IX of the Educational Amendments Act of 1972 (Emmert, 2021). As a result, the NCAA is required to offer a briefing regarding the exclusive coverage of gender differences in NCAA’s initiatives towards addressing them effectively. The NCAA should highlight any move taken to tackle complaints raised by coaches and players both outside and within Division I basketball championships (Emmert, 2021). The brief must also update the scope, status, and present findings of both the NCAA’s external and internal gender equity reviews. The reviews should incorporate the constituents of interim assessments and the measures taken or planned by the NCAA to tackle the findings. Besides, the NCAA is required to produce all documents concerning any complaints filed, requests made, and issues raised by engaging teams concerning the stipulations of the described facilities.
References
Daley, D. 2021. Women’s College World Series Gets Big-League Audio Treatment. https://www.sportsvideo.org/2021/06/15/womens-college-world-series-gets-big-league-audio-treatment/
Emmert, A.M. 2021. Congress of the United States Washington, DC 20515. https://oversight.house.gov/sites/democrats.oversight.house.gov/files/2021-07-06.CBM%20Speier%20Sherrill%20to%20Emmert-NCAA%20re%20Gender%20Disparities.pdf
NCAA. 2021. Sport Science Institute: Championships Safety Overview. https://www.ncaa.org/sport-science-institute/championships-safety-overview .
