Southwest Airlines is one of the most renowned Companies in the world. The business attributes most of its success to the organizational culture that it has managed to come up with in the past couple of years. Moreover, this culture has been woven in a manner that aligns to the lives of employees and also the business. It also ranges from the kind of treatment each employee gets from fellow workmates and also to that offered to employees by the Company. Besides, Southwest Airlines has 3 distinct elements of culture, namely: Recognition, culture and celebration.
There are both formal and informal ways that have been adopted by the Company in order to recognize employees. This involves aspects such as internal rewards offered to hardworking people and also other related programs. A good example of recognition, is the Spirit Award ( Helmreich & Merritt, 2017 ). Further still, the business has a number of other awards which act as a means of motivating employees to perform better. One of the most coveted ones is the President`s Award. Besides, the Airline is keen to conduct milestone anniversary celebrations which are meant to recognize services rendered.
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Southwest Airlines has also established both local and Companywide culture committees ( Alamdari & Fagan, 2017 ). These are meant to offer a fun working experience and also promote a healthy working environment, as a way of appreciating the employees. Also, celebration is one of the company`s strong suits. This entity has a history of fun filled creative events ( Alamdari & Fagan, 2017 ). Some of the annual companywide celebrations enjoyed by employees are: Chilli Cook-offs, Spirit Parties, and also Southwest Rallies. In addition to the events hosted by the business, employees are offered an opportunity to participate in local celebrations ( Alamdari & Fagan, 2017 ). This is an aspect that serves to show that the Airline appreciates life events and milestones. Also, all employees in the Company are offered an equal chance for personal growth and learning.
In Southwest Airlines, employees are the number 1 customers. They have managed to increase the earnings of the Company and this explains why in 2015, for instance, the Firm decided to offer $620 million worth of profit share to employees. This was 15.6% of each worker`s eligible pay. This came after the Company recorded an annual net income of $2.4 billion ( Helmreich & Merritt, 2017 ). Moreover, the idea of motivating employees is further translated to excellent customer service, as has been reported by clients who express their delight in the kind of service offered. The culture is also part of the reason why the Company is currently ranked at position 8 of Fortune magazine`s list of best 100 companies. Based on the above illustrations, there is no question why Southwest Airlines has continuously been lauded for its well established workplace culture, and also continues to be successful.
References
Alamdari, F., & Fagan, S. (2017). Impact of the adherence to the original low-cost model on the profitability of low-cost airlines. In Low Cost Carriers (pp. 73-88). Routledge.
Helmreich, R. L., & Merritt, A. C. (2017). Culture at work in aviation and medicine: National, organizational and professional influences . Routledge.
