The health care environment in the United States is changing. A significant section of the population is the elderly due to the generational decline among the ‘baby-boomers.’ Additionally, the prevalence of non-communicable diseases is increasing (Lamster & Wright, 2017). As a result of all these factors, a Nurse Administrator should be able to adapt to efficiently and effectively provide services to the patients; thus, bringing about the need to plan.
When planning for the Healthcare Organization, the administrator should consider strategies that align with the larger hospital environment. For instance, adaptive approaches to meet the increasing needs of the population is a viable strategy. Expanding the Healthcare Organization scope to cater for factors such as prevention and lifestyle changes conforms with the overall mission of the hospital. Lamster & Wright (2017) suggest that default screening for NCDs across patients at risk is an effective way to manage the prevalence of these conditions.
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Additionally, the nurse administrator should identify a viable market entry strategy to accompany the expanding scope. Considerations such as to either open an independent unit or a subsidiary unit should be considered. Due to cost implications, developing the already existing Organization units will ensure patients get affordable health care services, which is in line with the Healthcare Organization mission. Developing units includes activities such as modification of service delivery to incorporate the new services to be offered. Minimal equipment purchases can also be considered if the patients’ needs overwhelm the already existing ones.
Chang, Chiao, & Tsai (2017) suggest that managers facing a competitive healthcare environment should adopt various competing approaches that will give them an edge over the other facilities. The Nurse administrator should consider factors such as pricing of the services and improved customer service. Chang, Chiao, & Tsai (2017 suggest that an action significantly influences the performance of a hospital; either positively or negatively. In this case, the Nurse administrator should put the patient first and implement strategies that ensure safety is upheld. Branding is also an important aspect to consider. The brand should reflect the Healthcare Organization mission to prevent discrepancies across the continuum of services.
References
Chang, C. H., Chiao, Y. C., & Tsai, Y. (2017). Identifying competitive strategies to improve the performance of hospitals in a competitive environment. BMC Health Services Research , 17 (1), 756.
Lamster, I. B., & Myers-Wright, N. (2017). Oral health care in the future: expansion of the scope of dental practice to improve health. Journal of Dental Education , 81 (9), eS83-eS90.
