13 Aug 2022

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The Health Promotion Campaign

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Academic level: College

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Introduction 

Healthcare promotion ranks as a vital activity that relies on the complete understanding of the objectives, the operational mechanism and the ability to incorporate key players. With a well-formulated plan, the overall success of the health promotion venture relies on the follow-up and implementation measures (Fertman & Allensworth, 2010). It is in this regard that with the focus on School Entry Immunization Program for Children and radon gas testing, ability in getting relevant partners and sufficient funding plays a vital role in health promotion success. 

The immunization campaign has a crucial role in eliminating the increase in viral illnesses such as polio, diphtheria, and influenza that have the likelihood of adversely affecting the well-being of children in the future. As a goal of the immunization campaign, there is the increased immunity among the children fundamental for protection against future susceptible viral diseases (CDC, 2016). For instance, through the immunization campaign, the children are saved from ultimate paralysis likely to arise from poliovirus. It is vital that all parents and guardians play a part as an essential and best practice towards a health community 

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Health Promotion Campaigns 

As a key objective, the school entry immunization program relies on meeting the crucial social marketing tools both in analysis and overall execution. It is hence essential to ensure that the immunization campaign matches the price, promotion as well as the place and product needs. As part of the campaign, the critical product is the vaccines provided to the children. There is the need for vaccines as they play a crucial role in overall body immunity improvements (CDC, 2016). Thus, with the informing of parents on the positive impacts of vaccines as the principal product, there is the positive reception and acceptability among the community. The identified places for the campaign includes the use of online and print media platforms and the use of local schools as the avenues for completing the immunization. As noted by Mah (2012), schools have served as a vital location and resource in vaccination and immunization campaigns. On promotion, the essential means of creating awareness among the local population includes the use of print media as well as online platforms. In a significant manner, the central print media comprises local newspapers like New York Times, The Washington Evening Journal and Newton Daily among others. Likewise, reaching the online and digital users and teenagers, there is the use of Twitter and Facebook as the critical social media platforms for spearheading the immunization campaign. Moreover, other vital places and sites include CDC ( www.cdc.gov ), WHO ( www.who.int ) and US Department HIH website ( www.hhs.gov ) for a broader state reach. 

Partners for Health Promotion 

According to World Health Communication Associates (2009), the success of a health promotion campaign relies on the excellent carrying out of a stakeholder analysis. Through the investigation, there is the pinpointing of relevant people, organizations and agencies key in healthcare promotion contributing to the successful operations in a combined effort (Fertman & Allensworth, 2010). In line with the goals of the Health Promotion plan, the key partners include the kindergarten and entry-level academic institutions, the Center for Diseases Control and Prevention and the World Health Organization (WHO). The use of public schools as an avenue for implementing the vaccination campaigns has been fundamental in meeting the campaign objectives (Mah et al., 2010). This realization makes schools as the first critical partners in the immunization promotion plan. Notably, the CDC ranks Radon as a crucial odorless gas emerging from radioactive processes with adverse health impacts (CDC, 2015) making the EPA as vital partners. Other partners include health professionals like nurses and doctors, as the immunization plan requires the right personnel for the program success. Moreover, another collaborator entails the United States Department of Health and Human Services (HHS) as a vital body relevant to the ensuring health promotion (Mah et al., 2010). 

Health Promotion Funding 

The availability of funding plays a vital role in ensuring the execution of health promotion initiatives. In particular, the World Health Communication Associates (2009) names the availability of financial and human resources as essential in health campaigns. There is need logistic support, vaccines, staff support, and training. Likewise, need for funds for press releases, online and print media promotion awareness. One of the principal funding sources for the school entry immunization programs entails the federal government (Mah et al., 2010). Through the support and overall support by the federal government, there is the attainment of reasonable amounts of money essential. A principal government organization entails the United States Department of HHS. Other prime sources giving grants arise from CDC as a critical entity aligned with the overall testing of radon within homes in the health promotion. Conversely, with the demand for a radon home free community, the Environmental Protection Agency (EPA) forms part of the central agencies. The sustainability of plans and the reliability in making changes serve a vital role enticing organizations for funding (Riggs, 2012). Similarly, other grants and funders include USAID and charity organizations within the local community 

Conclusion 

It is imminent that although Health Promotion plans get outlined, the overall success depends on the execution of the programs which highly rely on funding availability and other resources. Among the key partners includes the CDC, WHO, nurses, doctors and local schools essential in carrying out immunization. 

References 

CDC (2016). Immunization Schedules. Center for Disease Control and Prevention (CDC). 

CDC (2015). Radiation and Your Health: Radon in the Home. Center for Disease Control and Prevention (CDC). 

Fertman, C. I., & Allensworth, D. D. M. (2010).  Health promotion programs: From theory to practice . San Francisco, CA: Jossey-Bass. 

Mah, C. L., Guttmann, A., McGeer, A., Krahn, M., & Deber, R. B. (2010). Compulsory school-entry vaccination laws & exemptions: Who is opting out in Ontario and why does it matter?  Healthcare Policy 5 (4), 37. 

Riggs, K. (2012). Strategies for Sustainability of Grant-funded Programs. 

World Health Communication Associates (2009). Campaign Development Workshop. World Health Communication Associates Ltd. 

World Health Organization. (2009).  WHO handbook on Indoor Radon: A public health perspective . Geneva, Switzerland: World Health Organization. 

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StudyBounty. (2023, September 15). The Health Promotion Campaign.
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