Acacia Communications Inc is an award-winning fast growing company which is listed in the Russell 2000® index. The company develops, manufactures, and sells high-quality optical interconnect products which are of high quality. The company supplies its products to the Middle East, North and South America, Africa, Asia, and the Pacific region. It sells the products to network operators, network equipment, and cloud service providers.
The company is unique from other companies because its products include a series of power consistent digital signal processor application which is specific to the circuit it integrates. Also, the company offers silicon photonic integrated circuits which are incorporated as part of optical interconnect modules and transmit signal at speed ranging from 100 to 400 gigabits per second (Doerr, 2017). These products are used in long-haul, inter-datacenter, and metro markets. Acacia communications is dedicated to providing clients with reliable optical interconnect. The company is headquartered in Maynard, Massachusetts and was founded in 2009.
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Major components of the strategic management process
Every company including Acacia communications would like to take its business to the next level. For this to happen, companies need to have a strategic management process which is a philosophical approach to the business. The significant components of the strategic plan are environmental scanning, strategy formulation and implementation, strategy evaluation, and ongoing communication (Wheelen, Hunger, Hoffman, & Bamford, 2017). Environmental scanning is the reviewing of aspects, both inside and outside the company, that may enhance the business. Environmental scanning provides information which is used by strategic managers to formulate a strategy and then implement it in the company. Implementing a strategy is not enough to achieve a goal, managers and businesses need to evaluate which strategy is working and which one needs adjustments. These three components are significant, but the business will grow in togetherness when there is ongoing communication between stakeholders, employees, customers, and legislators. These components work together to create value for the organization, and they are used whenever a new strategy is to be introduced. The stages to implement these components are goal setting, analysis, strategy formation, implementation, and strategy monitoring.
Acacia has all these components implemented to help the company grow. Acacia has a strategy called siliconization of optical interconnect (Doerr, 2017). This strategy will work because the company has a wide range of expertise. The engineering team at Acacia has the needed experience in optical systems and networking, and they have enough knowledge of photonics and development. Acacia has all the pieces that are significant for the interconnect puzzle which is to deliver rapid innovation, lower cost, higher yield, and superior performance. Developing silicon photonic products leverages Acacia communications above its potential competitors (Doerr, 2017).
Mission Statement
The mission statement of Acacia Communications, Inc. is to “Deliver silicon-based interconnects that transform cloud and communication networks by simplifying these networks, digitizing numerous complex analog functions, and providing significant improvements in speed, capacity, and power consumption.” The company works towards this mission using four key capabilities in developing products. The capabilities are DSP (algorithm development, ASIC development, and verification), RF (RF layout and RF stimulation), software (subsystem integration and customer collaboration), and optics (silicon photonic integration and system optimization). The motivation strategy affects an organization because employees get motivation for working towards the company’s goals. The motivation strategy used in Acacia include rewards, flexible workplace, redesign jobs, and empowering workers.
The people strategy is used at Acacia, and it is vital as it ensures the people at the leadership level understand the company’s approach to and relationship with employees. Lacking a stated people strategy is not good for business as employees will feel left out yet they are the principal party in the company (Wheelen et al. 2017). An innovation strategy helps an organization plan to grow market profits through products and service innovation, and thus Acacia has an innovative strategy which gives room for introducing new strategies. The company does not have a vision statement. Lacking a vision statement is risky as it means the organization does not have a plan of its destination, and thus they will be working towards any random task at hand.
The role of ethics and corporate social responsibility in strategic planning
Ethics and corporate social responsibility are substantial in strategic planning. During strategic planning, an organization should have a plan that correlates with its ethics and social responsibility that the business may grow in line with the company’s culture. Ethics of a company which is the fundamental principles of an individual usually help in organizational operations during strategic planning. During strategic planning, people have different opinions on how to approach the strategy, and thus to be successful, all individuals or groups should have the ethics of respect by accepting their different opinions and work towards a plan that suits everyone (Wheelen et al. 2017). Moreover, everyone should be independent when providing ideas to improve the quality of discussion. Fairness and truthfulness are essential ethics which help in strategic planning. Employees and stakeholders should be fair and honest when giving comments during the planning. Transparency from the leadership level is an important ethic during strategic planning. Members of the management team should be transparent and provide enough information with honesty that other members of the organization can hold high-quality debate and discussion.
Social responsibility to stakeholders who include societies, suppliers, consumers and anyone who impacts the business should be valued during the strategic plan (Wheelen et al. 2017). A company should always consider how a decision will affect the stakeholders. For example, if a company wants to stop developing a particular product, it should consider how the consumers of that product will be affected. A company that is socially responsible will treat stakeholders with respect and always ensures any decision made does not negatively impact them.
These roles of ethics and social responsibility strategic plan directly affect Acacia’s strategy because it has to consider all the aspects mentioned before making a decision. Acacia’s vision aligns with my values and vision because I value communication, and thus having a company that works to improve optical interconnect and networking is essential. I am not currently working with Acacia communications, though it is an excellent company working to provide high-quality products. The major products provided by Acacia are embedded modules, pluggable modules, and components. These products are of high demand, and the users value them. Acacia communications is focused on satisfying its clients, and with its unique strategic plan, the company will take optical interconnect to another level.
References
Doerr, C. R. (2017, November). Silicon photonics for optical communication and sensing. In Microoptics Conference (MOC), 2017 22nd (pp. 80-81). IEEE.
Wheelen, T. L., Hunger, J. D., Hoffman, A. N., & Bamford, C. E. (2017). Strategic management and business policy. pearson.
