20 Jul 2022

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How Canadian fashion designers achieve a sustainability: Triarchy denim and Sid Neigum

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Academic level: High School

Paper type: Assignment

Words: 776

Pages: 3

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Triarchy denim is one of the few eco/sustainable, conscious Canadian fashion designers. Triarchy denim fashion brand was founded in Vancouver in the year 2012. The Canadian designer is currently based in LA. The fashion brand has been in the fashion design business for seven years now. The Canadian designer since its debut was not sustainability conscious until 2016, when the founders Ania, Adam together with Mark Taubenfligel decided to decrease the large consumption of water in the manufacturing of the denim by changing their entire previous design concept and brand. The following year they started with a different approach that was eco/sustainability conscious. Compared to most other Canadian brands in denim, Triarchy denim has an important secret, in making denim they use a specific Tencel-cotton blend, which is much more sustainable when compared to pure cotton is mainly grown with genetically modified seeds and consumes a lot of water. 

Tencel-cotton is an exceedingly sustainable processed wood fiber that is usually made from the eucalyptus tree. It feels soft when transformed into a thread; it requires less energy for growth and is known to be a sustainable crop and is mostly recycled for its hardware as well as labels. Apart from the energy used in growing, producing, and manufacturing tencel being one hundred percent renewable, it also requires eight-five percent less water than cotton to develop as well as to be processed. In combining the two materials Triarchy denim saves on average about one thousand five hundred gallons of water per each pair and the water used is recycled as well. Regarding the aspect of recycling, Triarchy denim fashion design also uses off-cuts from the production process to make patchwork together with fringe adornments in their blue jeans styles. Triarchy denim fashion design for men requires less or no wash at all because it is produced as raw denim with an added advantage of stealth woven for durability as well as for comfort. All the leather labels are created using leather that has been recycled, and this is done through a process that involves shredding and then bonding scraps of leather to create a new composite of leather that looks and appears like the natural product. 

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Sid Neigum is a Canadian fashion designer who was born in Alberta and is currently based in Toronto, Canada. He started the fashion design business in the year 2009. Neigum attended the Fashion Institute of Technology in New York City for his education in fashion and then later interned at the Tigal Azrouel. Sid Neigum is widely loved in Canada and outside the country because of his design style that is about blurred lines, oscillating between the extremes, highs and low, sweet as well as edgy together with perfect craftsmanship. The Canadian fashion designer approaches design with similar reasoning and precision of a true mathematician. He applies modular origami as well as packing design in his fashion brand, his signature look and model are both minimal and maximal; it is sharp, rogyny, and fluid. Sid Neigum produces all of his fashion and design collections in Canada by using advanced technology and innovative materials to make them the best. 

The Canadian designer has experienced numerous growth and received several accolades since his debut in March 2009, the accolades include; TFI new labels award, Swarovski award for emerging talent as well as the Mercedes-Benzes award. While most male fashion designers attribute their love for fashion design to dressing their sibling's toys and dolls, Sid Neigum was inspired to venture into fashion design by his passion for mathematics and science. When he was a child in Alberta, he was into building everything and anything he could. Neigum attributes fashion design to a 3-dimensional puzzle that is solved to fit an individual's body. When he was working in a retail shop during his science studies in Edmonton, he decided to be around clothes permanently, and so he ventured into the fashion design industry. He also attributes the creative nature of the fashion design sector to have pushed him to begin designing. 

Triarchy denim fashion design philosophy is to use greenest producing options, working with eighty-five percent of recycled water. The Canadian fashion brand decided to eco/sustainable conscious after the movie "The True cost," the film made the three founders to consider the brand's processes and eventually they realized they were far from being sustainable conscious in their fashion production. Triarchy denim fashion design brand chose to be sustainable conscious to change the perception of the people on how to merge fashion and the need for sustainability. 

Fashion design plays a vital role in the preservation of nature and the environment. Fashion design minimizes physical as well as visual pollution and conserves resources throughout the complete lifecycle of the fashion products. Sustainability in fashion can be achieved by a system that integrates all the three key pillars; social, economical together with environmental because all of them depend on one another. Sustainability in fashion can meet both the consumer's altruistic as well as selfish needs. Hence, sustainable fashion design is essential in empowering the customer's feeling of satisfaction by making conscious decisions in the use of sustainable design products. 

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StudyBounty. (2023, September 14). How Canadian fashion designers achieve a sustainability: Triarchy denim and Sid Neigum.
https://studybounty.com/how-canadian-fashion-designers-achieve-a-sustainability-triarchy-denim-and-sid-neigum-assignment

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