When it comes to decision-making, emotions play a significant role and especially in confidence building that inspire one to take action. Research shows that, emotions are vital for progress and survival of human beings (de Melo, Carnevale, Read & Gratch, 2014). For instance, emotions such admiration, trust and fear play a huge role in decision-making, and inspire confidence of taking action (Stanford, 2011). In its context, an emotion such as anger alerts individuals that something is not right and they are energized to respond. In overall, emotions tend to inspire confidence in individuals to take action in a given situation. The ensuing discussion reflects on two situations, one that I was extremely confident of the results and another that I was not so confident. Emotionally, I was satisfied, happy, and expectant.
While making a decision on the phone I needed to buy, emotions played a significant role. Emotions signaled the meaning or personal significance towards the phone I needed (Stanford, 2011). In the absence of emotional commitment, I would have lacked the confidence and the will to buy it. My phone means a lot to me because I use it in a wide range of issues among them class work and in socialization. I trusted the brand to an extent of accepting the high price of the phone. I was extremely confident that it would live to my expectations. Mainly, my attitude bordered trust, liking, and trust towards the brand. Overall, my decision to buy the phone was attached to my emotions of being loyal to the brand and the confidence thereof (Stanford, 2011).
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While making a decision on the place I need to go for my summer holiday, emotions play a huge role. At one time, I settled on a place I was not so sure about. Even when I searched on the Internet, there was limited information about the place. I was not guaranteed I would get the value for my money, but I ended up choosing it anyway. In this particular situation, my emotions of disliking the holiday destination inspired little confidence in me. The disliking attitude sparked emotional reactions of frustration and fear (Campos & Keltner, 2014).
References
Campos, B. & Keltner, D. (2014). Shared and differentiating features of the positive emotion domain. In Positive Emotion: Integrating the Light Sides and Dark Sides , ed. J Gruber, JT Moskowitz, pp. 52–71. New York
de Melo C.M., Carnevale P.J., Read S.J., & Gratch, J. (2014). Reading people's minds from emotion expressions in interdependent decision making. J. Personal. Soc. Psychol. 106: 73–88
Stanford (2011). Brain Research at Stanford: Decision Making. Retrieved from <https://www.youtube.com/watch?v=WRKfl4owWKc&feature=youtu.be>
