From the study of Intraub and Nicklos on the effects of physical and semantic orienting questions on picture memory, it was evident that physical orienting questions were associated with the better recall of the entire visual scenes. From the different methods employed, the study on the experiments with words indicated that the semantic orientation is a better method for implementing memory retrieval. From the first experiment which sought to determine if the orienting questions will have an impact on memory regarding the heterogeneous pictures, it emerged that physical and orienting questions have a differential effect on memory. The research also indicated that the effect was opposite to the one usually seen in levels of study. As opposed to semantic orienting questions, superior call performance was obtained following physical questions. As such, it can be stated that the low recall in the semantic condition is not as a result of the inability of subjects to process pictures semantically.
The second and the third experiment, on the other hand, had almost similar results with the first experiment. The second experiment, for instance, indicated that the low semantic condition performance could not be due to the inability of the subjects to semantically process pictures. This is because 97 percent of the subjects answered the semantic questions asked correctly, and 92 percent responded to the physical ones correctly. Generally, physical orienting questions resulted in higher picture proportions as compared with semantic questions. This happened regardless of if the questions were specific or global. This shows that the same general mechanism can be used irrespective of whether the question is global or specific and regardless of which question is beneficial to which type of stimuli. Through this study, it is clear that the rule which states that semantic picture processing is superior is not the case in pictorial stimuli. Furthermore, the results of the study indicate that it is crucial for the individual’s stimulus and the nature of the inspection in interpreting memory phenomena.
Delegate your assignment to our experts and they will do the rest.
