Mercedes Benz History
Gottlieb Daimler and Carl Benz established Mercedes Benz in 1886. The company is a multinational company having productions bases in America, Europe, Africa, and Asia. Mercedes Benz has four divisions that produce its vehicle brands and one division that manages its financial activities. These are Daimler trucks, Mercedes Benz vans, Daimler buses, Mercedes Benz cars and Daimler financial services ( Company Overview, 2018 ).
Corporate Social Responsibility
Mercedes Benz is involved in a number of social responsibilities that are geared towards developing a progressive society by giving back to the society. To Mercedes Benz, business and social responsibilities are inseparable entities that are interdependent on one another for. The company is engaged in education promotions, education projects aimed at creating awareness in managing and promoting traffic safety. The company is also engaged through employee’s involvement in communal services ( Social Responsibility , 2018). Besides these activities, the company is engaged in the provision of charities, environment conservation programs, promotion of culture and art and strengthening science and innovation programs.
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Corporate social responsibilities theories are advanced to define the ethical considerations of a company to make profits. Both Friedman and Carroll emphasize that the goal of making a profit should be the first priority of any business that is competing in a free market; nonetheless, they disagree on the point of philanthropy. Friedman insists that philanthropic activities should not be engaged in since this is an unreasonable expenditure of corporate funds while Carroll, on the other hand, underpins that philanthropy is necessary through giving back to the society in which the business is established and thriving ( Örtenblad, 2016) . The corporate social responsibility adopted by Mercedes Benz follows Carroll’s view of corporate social responsibility as they are engaged in giving back to the society as discussed.
References
Company Overview (2018). Mercedes-Benz Cars Middle East. (MBCME). Retrieved May 23, 2018, from https://mercedesbenzme.com/me/en/footer/about-us/company-overview/
Örtenblad, A. (2016). Research handbook on corporate social responsibility in context. New York, NY: Edward Elgar Publishing
Social Responsibility (2018). Social responsibility . Retrieved May 23, 2018, from https://www.daimler.com/sustainability/society/
