Every human being often finds themselves speaking in public. It could be in a meeting or when addressing an audience. How a speaker delivers their speech determined how the audience perceives his or her content. A speaker needs to use language appropriately, vividly and avoid gender bias to ensure effectiveness in using language as discussed.
A speaker should ensure they use language appropriately. The language a speaker uses should be suitable for themselves, the audience, the context, and the speech itself. Using a language that does not fit your speaking pattern or using a million vocabularies increases the risk of misunderstanding (Guaqueta & Castro-Garces, 2018). By considering the type of the audience, occasion, and time of speech delivery, a speaker can choose words comfortable for themselves and their audience. The proper choice of words will ensure the appropriateness of the language used by a speaker.
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The use of vivid language enhances the richness of one's speech. Vivid language involves imagery and rhythm, which helps the audience create a mental picture that enhances understanding of the content. A speaker’s use of vivid language effectively to represent actions, objects and thoughts, captures effectively all the senses of the audience hence effective communication ( Zhang, Ardasheva & Austin, 2020) . Vivid language is achieved through symbols and various sound devices. Vivid language should therefore be a core factor in ensuring effectiveness in the use of language.
The use of inclusive language is crucial in speech. The language a speaker uses can inspire or turn off the audience. The speaker's choice of words should ensure that it does not leave any group of the audience feeling inferior over the other (Guaqueta & Castro-Garces, 2018). The division can be due to gender, ethnicity, and sexual orientation, among others. Therefore, the speaker should make a proper choice of words that will leave all groups of the audience feeling equal to others.
As evident above, a speaker needs to use appropriate and vivid language and avoid gender-biased language. Through this, the speaker can effectively use language to deliver the desired message to the audience.
References
Guaqueta, C. A., & Castro-Garces, A. Y. (2018). The Use of Language Learning Apps as a Didactic Tool for EFL Vocabulary Building. English Language Teaching , 11 (2), 61-71.
Zhang, X., Ardasheva, Y., & Austin, B. W. (2020). Self-efficacy and English public speaking performance: A mixed-method approach. English for Specific Purposes , 59 , 1-16.