The author of the video, Jennifer Petriglieri , talks about strengthening a relationship by advising couples how to make an all-inclusive decision that favors each partner. In doing so, the author uses various techniques such as ethos, visual aids, numbering, and examples to deliver her presentation.
First, she introduces a background of the couples' hardships to familiarize the audience with the topic. She uses ethos to connect the audience with the subject matter and shows them the credibility of many couples' issues in their relationship. This technique is useful as it makes the audience connect with the subject matter, and they become more peculiar in how they can go through the issue. Furthermore, she asks questions at the beginning of the video, creating suspense that attracts the viewers' attention.
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The author uses visual aids (Moodle videos) to drive various crucial points in the presentation. These visual aids make the video more interesting and thus attract the attention of the audience. The animated videos are a powerful tool for the demonstration of various points, primarily when the main video concentrates only on one character.
Another technique the author uses is the use of examples and going stepwise in her presentation. The use of examples allows the audience to connect well with the subject matter by developing a conceptual understanding of the subject and making relationships with reality. Moreover, she has a good structure of the presentation where she goes stepwise starting from number one point. This allows the audience to follow the presentation well without getting lost midways. The audience can quickly grasp the main ideas and take note of them.
The main weakness in the presentation is that it was too brief, and as a result, I feel the author may not have included other significant details in the presentation. Moreover, the brevity implied that the author rushed the whole presentation and missed on indulging the audience by giving them time to think and assimilate the points during the presentation.
In summary, the use of various techniques such as ethos, visual aids, examples, and going stepwise has been effective in making the author deliver its intended message