Social media platforms have become an effective job finding and acquisition tools. Social media sites such as Facebook, Twitter, and LinkedIn, do not only enable individuals to remain in touch with their friends and families, it also fosters the establishment of healthy professional relationships between potential employers and job pursuers, from all walks of life. LinkedIn, for instance, has gained a lot of popularity and prestige in the contemporary world. According to Chiang & Suen (2015), LinkedIn is a professional site which enables individuals to develop professional portfolios which represent their skills and expertise in various fields. In addition, the site makes this information accessible to potential employers who are in pursuit of talent, as well as various skills.
Furthermore, the site promotes effective communication between job seekers and those who are looking to hire, enabling different unemployed individuals to secure jobs. Additionally, people who are looking for employees can post the available job positions and all matters pertaining to the job, such as the educational requirements, as well as the experience that is required, in the site (Chiang & Suen, 2015). Consequently, job seekers with the required skill set can send their resumes, and all the other documents required in the application process, to their prospective staffs. The use of these platforms is far more effective than the traditional approach of sending documents through the mail. In addition, LinkedIn is effective since it recommends a job that matches the information given in an individual’s profile, displaying a list of job positions that coincide with a person’s skills and expertise, to choose the line of work that he/she is best suited (Utz, 2016). Moreover, the site allows job seekers to view and track organizations with new job openings, enabling those in need of employment to submit their applications in a timely manner, so that they can be able to attain the job positions.
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Likewise, social media sites such as Facebook, Twitter, and LinkedIn, enable people to interact, form bonds, and share their professional experiences and knowledge, which are beneficial for the acquisition of jobs (Utz, 2016). For instance, an individual can meet another, and in the course of interaction, realize that the new friend has been working in an organization that he/she aspires to work for. In such a case, the concerned individual can acquire valuable information about the company and factors that can give a person a competitive and added advantage over others in the interview, and during application. Concurrently, job attainment becomes easy, due to the expert advice provided by the new friend. The sites have been beneficial in promoting the acquisition of employment for those in need.
Social media sites have simplified the process of job searching and acquisition. The sites create a platform that fosters professional interaction and makes accessible information about various job positions, in different organizations. Thus people can apply for various employment positions, secure jobs, and earn lucrative incomes. Social media platforms have therefore fostered a reduction in the levels of unemployment globally.
References
Chiang, J. K. H., & Suen, H. Y. (2015). Self-presentation and hiring recommendations in online communities: Lessons from LinkedIn. Computers in Human Behavior , 48 , 516-524.
Utz, S. (2016). Is LinkedIn making you more successful? The informational benefits derived from public social media. New Media & Society , 18 (11), 2685-2702.
