Logos, ethos, and pathos are persuasive tools that help writers make appealing arguments to their readers. Ethos convinces the reader that the author can be trusted and are intelligent. They are proved through the use of personal experience, applying expert and the right writing styles. Logos rely on logical appeals through offering credible evidence to support one's arguments. The evidence may include facts and examples. Pathos, on the other hand, applies the emotional appeals to link writers with their intended audiences. They seek to engage the audience emotionally. The three concepts are crucial in creating a persuasive power to people by understanding the importance of the speaker's credibility in establishing persuasion and helping them connect with their audience emotionally.
From the CDC website about ADHD, the logical arguments can be easily identified by the readers. The author has completely provided credible evidence to explain the ADHD disorder. The information on this page has been derived from the NCBDDD, which is an agency that strives to improve the wellbeing of vulnerable populations, making the information credible. In addition, the author has included statistics to poof the prevalence of ADHD disorder. The information presented on this page is based on past and current scientific evidence, which makes it more logical.
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In regards to the emotional appeal, the author has managed to capture the audience's feelings. The writer has started by incorporating a short description of ADHD to the children and explains some of the common problems that children undergo. The anecdote captures the individual feelings and attracts them to read much about the ADHD disorder on the page.
For the ethos, the page can be term as credible as the writer provided links for the readers to access more information. Besides, having this information on CDC’s page make it credible. CDC is a government agency whose main aim is protecting the health of US citizens. Any information posted on their page is based on credible evidence and is written by experts, which makes the information believable. The author has provided precise points and provided external links for further references to the readers. Also, the writer has used the third person to express their ideas, meaning that the page is not based on opinions but facts. CDC has clearly persuaded the readers towards ADHD by providing scientific evidence, using emotional and logical appeals, which persuades the readers that the information is credible.
